Live in your user’s reality!

Talking to users is a method that helps business analysts, product owners, and UX teams understand users. There are also many other ways to understand users, like by analyzing usage data or creating questionnaires, but especially in smaller organizations, it is hard to gather enough meaningful data to draw a conclusion. Talking to users is not the simplest way or it doesn’t give you direct information, but it is certainly possible to increase the clarity of your information.

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Anıl Barlık

Business Analyst at adesso Turkey